counted.
Anonymous worker voice census
Counted listens to the many.
A worker scans a QR poster on the wall, picks a language, and answers questions mapped to the eleven International Labour Organization forced-labour indicators. Eight minutes, no name, no account, and a gift card at the end. What the organisation gets back is a site risk score with the trend over time, and reporting that lines up with the Modern Slavery Act. What it never gets is any way to work out who said what.
The first button opens an email to hello@justsupply.org
What it does
Three people, three different things.
For the worker
Eight minutes, and you are paid for it
Scan a QR poster, pick a language, answer in about eight minutes. No name, no phone number, no personal detail. Location is checked once to confirm on site presence, then discarded. Finish, and a digital gift card arrives on the device: worker voice is compensated, not extracted for free.
For the organisation
A site risk score you can act on
A score broken down across the eleven ILO indicators, red flag alerts on the areas that need attention, and reporting aligned to the Modern Slavery Act. Run as a recurring cycle it shows the trend at a site over time, and compares sites across an operation.
For the steward
A named custodian
The steward is the person entrusted with data workers gave in good faith. A dashboard lets them configure a census, watch the participation funnel, verify reward accounting, and read results per site, per cycle, per company. A steward never sees an individual response, and cannot.
See it
From the poster to the dashboard.
Screens from the running app. Demo data.
The design
Anonymity by architecture, not by promise.
A promise of confidentiality is worth what the worker thinks the employer will do with it. An architecture that never holds the link is worth the same to everyone, including the people most afraid to speak.
- No worker account, no name, no phone number. Responses are not linked to any individual worker.
- GPS is used once to confirm the worker is genuinely on site, then discarded. It is a presence check, not tracking.
- Because Counted is independent of the audit chain, it tests an organisation's assurance. It surfaces what site-visit social audits reach least.
- Heard runs on a completely separate data store. A census answer here can never be cross-referenced against a concern raised there.
The questions
Mapped to the eleven ILO indicators.
Tuned to the specific work context, asked in the worker's own language, and grouped so they read as a conversation rather than a compliance form. The eleven are the ILO's own. ILO
Reading the results
How to read the numbers.
Counted reaches as far as the poster does
Nobody has to be on a list, so the system never sees who employs a worker. A booked audit visit meets the people it is introduced to; the poster meets whoever walks past it.
A low response rate is itself a finding
You tell us how many workers each site has, and the census reports against that number. A site expecting 400 workers that returns 30 answers is telling you something useful on day one, usually about how the census was rolled out there: where the poster went up, which shifts walked past it, who had a phone to hand. The steward sees that site by site, and it is often the first thing worth acting on.
Are you a worker looking for the survey?
Find the Counted poster at your workplace and scan its QR code with your phone camera. That is the only way in, and it is deliberate: it is what keeps your answers unlinked to you. You will not be asked for a name, a phone number or an account.
Where it fits
Standalone, and one of four records.
Counted is built and deployable in its own right. It runs on its own, and it reads the same way in any industry: a mining company, a transport authority, a food processor, a construction principal, a facilities contractor, a grower, anyone with a workforce or a supply chain to protect.
It is sold alongside its sibling Heard, and the two divide the work cleanly: the census surfaces the pattern, the grievance channel handles the individual case. Within the wider Just Supply platform, Counted is the worker ground truth feed into the assessment engine.
Heard
The sibling product. An anonymous grievance channel that takes one worker's concern through to a tracked resolution.
See Heard ›Just Supply
The wider platform: a payment rail for supply chains, goods or labour, owned by the people in them, where the Index sets what each company pays.
The whole idea ›What to know before you deploy it
These shape how a first census is designed.
- Reach follows the poster, not a payroll list. Anyone standing on the site can answer: direct employees, labour-hire crews, seasonal and migrant workers, people taken on for the day. There is no list to be on, which is how the census reaches people a booked audit visit never meets.
- Workers recruit workers. Peer referral is in build: a worker who has taken part gets their own code to pass on, and a reward that grows with the number of workmates who use it. That gives the people already inside a workplace a stake in extending the reach, which gets to workers a poster on a wall never will. The invite carries the workplace and never the worker, so the two are never linked.
- What it misses is work that never passes a poster. Off site work, or a site with no census running. Where the posters go and how many cycles you run answers most of it.
- Counted makes the problem visible. That is the first step, because nothing gets fixed while it stays invisible, and it delivers most where leadership is ready to act on what comes back.